FPRA - Florida Public Relations Association Blog

The Orlando Area Chapter of FPRA offers an exciting program this month. Nemours, one of the nation’s largest pediatric health systems, recently announced plans to build a children's healthcare campus, featuring a top-tier specialty pediatric hospital, in the Lake Nona area of Orlando.

Karen Breakell, APR, Nemour's Florida Director of Public & Community Relations will share the branding strategies and tactics being used by Nemours to break into an already well established healthcare market.

Click here to download the flyer.

Click here to register.

Add a Comment

At last week's Image Awards gala hosted by FPRA's Orlando Area Chapter, the FPRA 2007 Annual Conference Blog was honored with an Image Award and a Judges' Award.

In 2007, a volunteer blog team -- led by Chris Gent and Josh Hallett, with writing assistance from Paul Ramey, APR, Donna Foster and student Valerie Norman -- came together to offer live blogging of FPRA's 69th Annual Conference. The blog enjoyed tremendous success, boasting 85 articles, 89 visitor comments, 793 photos and seven podcasts, while drawing 2,207 unique visitors and 7,108 total page views.

Thanks to the vision of Immediate Past President Jessica Rye, APR and the FPRA Executive Committee for supporting and encouraging this endeavor!

Chris accepted the award on behalf of the team. Josh Hallett was somewhere in the deserts of Wyoming and couldn't attending the awards gala.

Add a Comment

This month's Orlando Area Chapter luncheon will feature Dale A. Brill, Ph.D., Director of the Governor's Office of Tourism, Trade and Economic Development. The program theme is "Courage to Let the Consumer Have Control."

Dr. Brill will seek to assure us that content is still king, but the tables have turned on who controls it. Kick off your shoes with Dale as he guides us through VISIT FLORIDA's recently released web project known as Open Florida. Learn from the trials and tribulations of navigating in a world where the consumer's control has never been greater.

The luncheon will take place on Thursday, Jan. 24 at the Orlando Shakespeare Theater at Loch Haven Park, 812 E. Rollins St. in Orlando. Registration begins at 11:30 a.m.; lunch and program begin at noon.

Register online at www.fpra-orlando.org.

Add a Comment

The Orlando Area Chapter of FPRA scored the equivalent of a touchdown on Nov. 29 with its Backstage Pass tour of Bright House Networks Stadium in Orlando, home of the University of Central Florida Knights.

More than 60 public relations professionals -- including members of the Space Coast and Ocala Chapters -- gathered at the 45,301-seat stadium for a VIP tour. The tour included stops at the recruiting club, home locker room, digital production studios, press room, luxury suites and presidential suite.

At lunch, the group gathered inside the 4,200 square-foot Club Lounge where a panel of UCF employees shared the strategies, experiences and challenges of opening a new football stadium.

The panel included Cynthia Sucher, Associate VP for Community Relations; Joe Hornstein, Assoc. AD for Athletics Communications; Grant Heston, Assistant VP for News and Information; and Fred Kittinger, Associate VP & Director of State and Local Government Affairs. The panel discussion was moderated by Brian Craven, Director of Public Affairs and Communications for Bright House Networks.

Also during the lunch, Dr. Bob Davis, APR, CPRC, ABC presented six FPRA Roast & Toast scholarships to the following UCF students enrolled in the university's Nicholson School of Communications: Tabitha Bernabe, Matt Harper, Jason Holic, Melissa Patterson. Allie Schwartz and Juliann Whitebread.

Congratulations to these deserving students and thanks to everyone who participated in the Backstage Pass event!

Click here to view the complete photo set from Thursday's event.

Photos: Chris Gent

Add a Comment

Make plans to attend the Orlando Area Chapter's backstage tour of the Bright House Networks Stadium, the new home of the University of Central Florida Knights.

Dave Hansen, UCF's Senior Associate Athletics Director, will give us a behind-the-scenes tour of the stadium, including the Knights' locker room, recruiting lounge, and then to Roth Tower where we'll enjoy lunch and experience the club seats, suites and operational areas. Dave will also discuss the public relations strategies used to open the stadium.

Double click the arrows to preview the event video teasers. Video 1 (2:56), Video 2 (:51)

The event will begin at 11:30 a.m. on Thursday, November 29 at Bright House Networks Stadium. Click here for directions.

Register online at www.fpra-orlando.org.

Add a Comment

Nearly 300 bloggers and blog enthusiasts from throughout Florida and across the nation gathered at Rollins College in Winter Park today for BlogOrlando.

Sponsored by the Orlando Area Chapter of FPRA, the day kicked off with a keynote presentation by social media expert Shel Israel of Silicon Valley, Calif. The remainder of the day's sessions were divided up into four separate tracks: Public Relations/Communications, Media, Technology and Life/Local.

The day concluded with a presentaton by blogger Chris Heuer of San Francisco, Calif.

Visit the BlogOrlando account on Flickr to see images of the day.

Thanks to FPRA's own Josh Hallett who coordinated this informative and engaging event!

Add a Comment

Just a quick reminder that the Orlando Area Chapter of FPRA is helping sponsor BlogOrlando next week. This FREE un-conference is being hosted by Rollins College in Winter Park. The PR/Marketing track features an all-start line-up of social media experts from around the country. Registration closes next Monday night

Opening Keynote

The State of Social Media in the World
Leader - Shel Israel, CA - Global Neighbourhoods
Keynoter Shel Israel recently conducted a 10 week Global Survey of the state of social media on behalf of enterprise software giant SAP. He interviewed more than 50 people in 20 countries on four continents. His primary finding: social media is evolving at different rates in different corners of the globe, but it is changing all cultures and businesses. It is beginning even to change some governments.

Israel will report on his finding, some of which are quite surprising most of which indicate that social media is rapidly changing the entire world and in a great many ways, it is for the better.

PR/Marketing Track

Blogger Relations and Ambassador Programs
Leader - Tom Biro, NJ - Open the Dialogue
Working at MWW, Tom spearheaded the Nikon D80 Blogger outreach program. Tom will talk about working with bloggers and building ambassador programs.

Using Blogs for Product Development
Leader - Dave Coustan, Atlanta, GA - Earthlink
Dave Coustan, corporate blogger for EarthLink will talk about how organizations are using blogs as communication tools to develop better products by (gasp) actually asking people what they want.

Crisis Communication
Leader - Laurie Mayers, MI - MS&L
How do you handle a crisis via blog, or created via blog? Laurie Mayers of MSL (think the GM Fastlane Blog) will talk about how GM handles ‘issues’ online, and the limitations of what a publicly traded company can say on a blog.

Customer Relationships with the Rabid Crowd
Leader - Jake McKee, Dallas, TX - Community Guy
As former director of global community development for LEGO, Jake knows a thing or two about working with passionate users. What can your organization do to develop deeper, longer term relationships with your audiences?

Tourism and Social Media
Leader - Annie Heckenberger, Philadelphia, PA - Greater Philadelphia Tourism Marketing Corporation
As the social media guru for the Greater Philadelphia Tourism Marketing Corporation Annie oversees a number of social media programs used to promote Philly. Annie will discuss how tourism groups are adapting to the new media landscape.

Business Blogging the Next Steps
Leader - David Parmet, Pound Ridge, NY - Marketing Begins at Home
David Parmet returns to BlogOrlando to lead a session on the business blogging. We’ll assume you know what a blog is….and start to talk about what some of the next steps are.

Participation is Marketing
Leader - Geoff Livingston, Alexandria, VA - Buzz Bin
In the end it’s all about getting involved. Geoff will touch on a number of topics presented during the day…the foundations are honest, open communication. Can you do it?

Continue reading "BlogOrlando 07 Next Week" »

Add a Comment

Over a thousand canceled flights. Hundreds of stranded passengers. Millions of dollars in lost revenue. What would you do if you were an airline in this situation?

Find out at this year’s FPRA Professional Development Workshop on Thursday, October 25 at the Rosen Plaza Hotel in Orlando.

Jenny Dervin, director of corporate communications at JetBlue Airways, will share how her company dealt with the winter storms crisis and how they came out the other side as a stronger airline.

Additional breakout sessions will include: preparing your company’s crises plan, pitching to opinion editorials and alternative outlets, creating creativity in PR and more.

Make sure to mark your calendar for this half-day workshop and luncheon. Stay tuned for details!

Add a Comment

Each year, the Orlando Area Chapter of the Florida Public Relations Association presents two of its most prominent and prestigious awards, the Bob Davis Award and Member of the Year.

This year's Bob Davis Award recipient is featured in a separate post.

The Member of the Year award is intended to recognize one member of the chapter who has made a significant contribution through outstanding leadership, demonstrated enthusiasm, extraordinary involvement and loyal support.

This year's Member of the Year award recipient is Chris Gent, vice president of corporate communications at Kissimmee Utlity Authority.

Chris is a past president of the Orlando Area Chapter and has served nine years in various roles on the chapter's board of directors, including chapter management, newsletter editor, Webmaster and vice president of online communications. In addition, Chris served five years on the FPRA state board of directors, including three years on the FPRA Executive Committee.

Chris received FPRA's Doris Fleischman Award in 2001 and the Bob Davis Award in 2004.

(pictured, from left to right) FPRA Orlando Area Chapter President Susan Ennis, APR and Chris Gent.

Add a Comment

The Orlando Area Chapter of the Florida Public Relations Association on Thursday, Aug. 23 announced that Cynthia Lambert, public relations specialist for METROPLAN ORLANDO, is the recipient of the chapter’s 2007 Bob Davis Award for outstanding contributions to the public relations profession.

The award is presented annually to an individual for his or her “behind the scenes” volunteer efforts that go largely unnoticed by chapter members and are not recognized by other awards programs.

The award is named in honor of Bob Davis, Ph.D., ABC, APR, CPRC, a professor at the University of Central Florida who has given tirelessly to FPRA and the profession for the past three decades.

Since joining FPRA, Cynthia has served on several chapter committees, including newsletter, 2006 Central Florida Media Roundtable, Roast & Toast and Image Awards. Beginning Sept. 1, she will serve her first year on the board as co-vice president of professional development.

(pictured, from left to right) FPRA Orlando Area Chapter President Susan Ennis, APR, Cynthia Lambert and Dr. Bob Davis

Add a Comment

Today is the annual Central Florida Media Roundtable, hosted by the Orlando chapters of the Florida Public Relations Association and the Public Relations Society of America.

More than 140 public relations professionals are gathered at the Orlando Marriott Downtown (see photo above).

Those representing media organizations today include:

Christi Ashby, Editor/Publisher - Orlando Leisure/Orlando CEO
Cindy Barth, Editor - Orlando Business Journal
Sarah Clarke, Business Reporter - Orlando Sentinel
John Cutter, Senior Editor, Online News - OrlandoSentinel.com
Jack DeMarco, Booking Producer - The Daily Buzz
Jose Dieppa, Producer - WVEN-TV Univision 26
Raquel Alysia Giorggio, Managing Editor - WKMG Channel 6 (CBS)
Steve Helling, Contributing Reporter - People Magazine
Peter King, Correspondent - CBS News
Sean McNamara, News Director - Central Florida News 13
Kent Morton, Managing Editor - WESH Channel 2 (NBC)
Rafael Palacio, Editor - El Sentinel
Jean Patteson, Features Reporter - Orlando Sentinel
Hernando Ramirez, Information Chief - El Nuevo Dia
Tara Russakov Menedez, Planning/Special Projects Producer - WOFL 35 (Fox)
Frank Samandari, Anchor/Reporter/Producer/Web Producer - WDBO 580 AM
Dave Seanor, Editor/Vice President - Golf Week/Turnstile Publishing
Diane Sears, Travel/Tourism Editor - Florida Trend
Judith Smelser, Radio News Director - WMFE 90.7 (PBS)
Julie Szulczewski, Sr. Executive Producer - WFTV Channel 9 (ABC)

Our luncheon speaker today will be Barbara Maushard, News Director for WESH-TV/WKCF-TV Channel 2 (NBC) and Channel 18 (The CW).

Thanks to our sponsor: BusinessWire.

Add a Comment

Wouldn't it be great to question the reporter for a change? Well here's your chance!

Interact with members of the local and statewide media in a casual exchange at the 2007 Central Florida Media Roundtable & Luncheon. Come gain insightful sources to help with future story development.

Confirmed and invited media guests include WESH Channel 2 (NBC), Univision, CBS Radio, Central Florida News 13, WFTV Channel 9 (ABC), People Magazine, Orlando Sentinel, Orlando Business Journal, Orlando Sentinel Online, Associated Press, Florida Trend, WDBO Radio and WMFE Radio.

The luncheon speaker will be WESH News Director Barbara Maushard.

Click here for more information.

Add a Comment

At last week's Image Awards gala hosted by FPRA's Orlando Area and Volusia County Chapters, the FPRA 2006 Annual Conference Blog was honored with an Image Award and a Judges' Award.

In 2006, a volunteer blog team -- Chris Gent, Josh Hallett, Bob O'Malley, APR and Jennifer Wakefield -- came together to produce the first-ever blog of an FPRA Annual Conference. The blog enjoyed tremendous success, drawing 1,264 unique visitors during the 3-day conference that generated 4,775 page views. The blog also boasted 69 posted articles, 82 visitor comments, 363 photos and 11 hallway interview podcasts.

Thanks to the vision of FPRA Immediate Past President Adrienne Moore, APR, CPRC and the staff of the FPRA state office for supporting and encouraging this endeavor!

Add a Comment

The Orlando Area and Volusia County Chapters of FPRA held their annual Image Awards gala last night at the Grand Bohemian Hotel in downtown Orlando. Photos from the event can be seen here.

Add a Comment

Love seafood? Then reward yourself with a trip to Red Lobster, McCormick & Schmick's or Shells ... and you better hurry.

According to a recent study in the journal "Science," the world's supply of seafood will be depleted within the next 40 years. The paper concludes that "overfishing, pollution and other environmental factors are wiping out important species across the globe, hampering the ocean's ability to produce seafood, filter nutrients and resist the spread of disease."

American's have a growing appetite for seafood. Consumption totaled 16.6 pounds per person in 2004, the most recent data available, according to the National Oceanic and Atmospheric Administration. That's a lot of seafood!

Joshua Reichert, head of the private Pew Charitable Trusts' environment program, pointed out an even more important issue: worldwide fishing provides $80 billion in revenue and 200 million people depend on it for their livelihoods. For more than 1 billion people, many of whom are poor, fish is their main source of protein, he said.

With all this said, I wonder if the communicators at these seafood chains have this issue written into their crisis plans? Having no seafood to serve at a seafood restaurant would most certainly affect the bottom line!

And what about the countries who could lose the main source of protein for their citizens... have they prepared a plan to educate and communicate?

Some may doubt the dire predictions of the study, but either way the communication should begin now...

Add a Comment

What does it take to promote one of the nation's largest indoor ice displays? What kind of public relations research and planning is employed to ensure a favorable guest experience and positive return on investment?

These questions and more will be answered later this month when FPRA's Orlando Area Chapter hosts an exclusive Backstage Pass tour of Gaylord Palm Resort's ICE! attraction.

The 18,000-square-foot attraction has been carved by a team of 40 artisans from Harbin, China. The talented artisans have spent nearly an entire month in Kissimmee creating this one-of-a-kind experience. Harbin is best known for its annual International Ice and Snow Festival.

The ICE! attraction features a walk-through holiday train depot with locomotive, a Victorian holiday home with a life-sized horse-drawn carriage you can sit in, a whimsical Santa's Toyland, a breathtaking life-size nativity carved completely of crystal-clear ice and three fantastic ice slides amid a towering Christmas Castle.

The attraction is kept at a brisk 9 degrees Fahrenheit, so guests will be issued a calf-length, hooded parka to keep warm.

After the tour, we'll settle in for a warm lunch and hear the tactics used by the Gaylord Palms public relations team to promote this signature Central Florida event.

The event will begin at 11:30 a.m. on Thursday, Nov. 30 at Gaylord Palms Resort in Kissimmee. Admission is just $25 for FPRA members, which includes the tour, lunch and self parking – a tremendous value!

Come to the “coolest” FPRA event of the season! Click here to register. Space is limited.

Add a Comment

It was such a pleasure to open the Sunday edition of the Orlando Sentinel and find Stuart Doyle featured on the front of the Good Living section. Stuart and I have known each other casually over the past few years and I was pleased when he agreed to join the Orlando Area Chapter's board as VP of Student Relations, but I had not realized that he had such a keen interest in genealogy and had even written a book.

Take a moment to read the article and get to know a little more about one of our FPRA volunteers.

(Photo Credit: George Skene, Orlando Sentinel)

Add a Comment

The worldwide diamond industry is nervous. So nervous, in fact, that they have launched a $16.7 million public relations campaign in anticipation of the release of a new Hollywood movie, Blood Diamond.

The movie, starring Leonardo DiCaprio, is set in the Sierra Leone civil war of the 1990s, a conflict that claimed 400,000 lives and was bankrolled by the sale of uncut diamonds – known as "blood" or "conflict" diamonds.

Former Liberian president Charles Taylor, now awaiting trial for crimes against humanity, fed a series of internal conflicts in his country and neighboring Sierra Leone between 1989 and 2003 through the illegal sale and trade of the diamonds.

The World Diamond Council, afraid of losing its lustre in light of the film, has launched a campaign that it hopes will educate consumers and head off possible negative fallout from the movie, due to be released Dec. 15. The council's campaign is fueled by concerns by diamond producers, such as South Africa's De Beers, that the film could affect the holiday sale of diamonds.

The campaign includes a new informational web site, www.diamondfacts.org, free confidence kits, tactical seminars, as well as social responsibility brochures that will speak directly to consumers, trade and the media. The campaign also includes a major advertising effort that features full-page print ads in ten major U.S. and international newspapers including The New York Times, USA Today, Los Angeles Times, The Times (UK), International Herald Tribune and Financial Times.

Diamondfacts.org offers a wealth of information about diamonds: from facts about the history of the trade and the social and economic benefits diamonds provide nations around the world, to reporting on how the industry is grappling with various challenges including conflict diamonds.

The Canadian Broadcast Corporation, CBC News, has run a story about this issue. Click here to read the article.

Do you think the movie will impact diamond sales?

Add a Comment

The Orlando Area Chapter wrapped up its annual Professional Development Workshop today in downtown Orlando. Printed surveys distributed at the end of the day confirm that the day was a resounding success!

Of the 30 evaluation surveys returned, 100 percent of the respondents rated the workshop as either 'excellent' or 'very good.'

Special thanks to Dana Johnson of Curley & Pynn and Jeff Stanford of the Orlando Science Center who chaired this year's event, and to our sponsors: Bright House Networks Public Affairs, Kissimmee Utility Authority and MindComet.

Here are some additional survey comments:

This was the BEST professional development workshop EVER and John Moore was awesome!

Very useful for personal and professional development.

The workshops were very informative and I left with lots of new knowledge.

Add a Comment

The presentations to this point were full of valuable information. The luncheon keynote speaker, John Moore, gave a presentation entitled "Tribal Knowledge: Lessons Learned From Working Inside Starbucks."

John says that Tribal Knowledge is the information you learn while you work for a company that is never written down, but simply becomes common knowledge among those inside. Here are some of the important points from his presentation:

Continue reading "FPRA Orlando: Conducting a Brand Autopsy" »

Add a Comment

Scott Allen of MindComet is presenting the considerations and specifics of viral marketing:

The hope for viral marketing is that each person who sees your message will deliver it to more people.

"Anything can be viral."

"Viral", Scott explained, refers to how the message spreads, not what sort of message you deliver. So anything can be viral, whether it's a blog, a video or anything else. As long as people spread it, it can be viral.

According to Scott, viral marketing can be used for several purposes. Internal communications, community tools, downloadable resources, promotions, brand awareness, and sales drives are all purposes that can be served with viral marketing.

Continue reading "FPRA Orlando: Meet Viral Marketing" »

Add a Comment

Lori Cuonze comes to us from PUSH Advertising. Lori's presentation deals with mobile marketing, and how important it is to the new media.

She suggested that mobile media, (iPod's, mobile phones, PDA's, etc.) are becoming the primary means of receiving information for many people. She calls this the "new new media." Marketing communications are no longer "transactional," she says. The new media is changing that, requiring broader thinking. Social media will bring about major shifts in communications.

Those who fall behind are going to be left behind.

Lori explained that many companies are afraid of the shift because it requires a more youthful team. It is vital, though, to utilize the new media effectively. The younger generations are the ones using these services the most.

Continue reading "FPRA Orlando: Mobile Media Messaging" »

Add a Comment

One of the topics on today's agenda is viral marketing. UCF student and fellow blogger Mike Pynn will offer a synopsis of that presentation shortly, but I've put together a short list of some effective viral marketing campaigns:

The Subservient Chicken - a promotion of Burger King's line of chicken sandwiches and their "Have it Your Way" campaign. (see photo above)

ilovebees.com - This was a clever viral marketing for the video game Halo 2.

Hotmail - Very effective! Promoted largely by links at the bottoms of emails sent by its users. Gmail does the same thing.

Add a Comment

This is my first post of the day, and I'm very glad to be at the FPRA Professional Development Workshop. Many thanks to Susan Ennis for the introduction and opportunity.

Jeff Rubenstein authors the Control Freak blog for the Orlando Sentinel, and he's giving a presentation to introduce attendees to blogs and the culture of bloggers. Here are some of the more important points he's made:

He's explained that bloggers who post frequently can change search results. This, he says, can also change the information people first receive. There is, needless to say, a great deal of gatekeeping power available to bloggers who often post.

He's also mentioned the importance of portal sites (Digg, Fark) in blogs getting attention. These sites allow users to give positive or negative feedback to specific blogs. "The Internet empowers the meek," as Jeff explained. Positive feedback on some of these sites can increase a blog's visibility "more than exponentially."

"Statistically, not even one percent" of readers comment on blogs, he says. If a blog has a large volume of reader comments, it's number of readers is likely much larger. Essentially, watching the comments on a blog is a great way to measure how popular or influential a blog can be. This is true of watching comments on the portals, as well.

Continue reading "FPRA Orlando: Dial B for Blog" »

Add a Comment

A wiki is a type of website that allows the visitors themselves to easily add, remove and otherwise edit and change some available content, sometimes without the need for registration.

I’m sitting in a session featuring Matt Thompson, a professor at the University of Central Florida.

His topic is wikis. He kicked things off by talking about the benefits and pitfalls of Wikipedia. Wikipedia is a Web-based free content encyclopedia project. The name Wikipedia is a blend of the words wiki and encyclopedia. Wikipedia is written collaboratively by volunteers, allowing most articles to be changed by almost anyone with access to the website. Little known fact: Wikipedia's main servers are located right here Florida – Tampa to be exact.

He talked about the recent rise in wiki vandalism – any addition, deletion, or change of content made in a deliberate attempt to compromise the integrity of Wikipedia. The most common type of vandalism is the replacement of existing text with obscenities, page blanking, or the insertion of bad jokes or other nonsense. Fortunately, this kind of vandalism is usually easy to spot and is quickly deleted or changed.

Continue reading "FPRA Orlando: The Wonderful World of Wikis" »

Add a Comment

It's a busy time of the year and not everyone is fortunate enough to take a half day to attend this Thursday's professional development program. So that you won't totally miss out on all the great information, we have asked Mike Pynn to post to the FPRA Blog throughout the morning. Mike says he is excited to blog the FPRA Professional Development Workshop and to learn as much as he can about the medium.

A little about Mike:
Mike Pynn is a student at the University of Central Florida in his final semester. He is participating in the Co-op and Experiential Learning program, presently involved in two internships. He serves as a social media researcher at Curley & Pynn, where he is earning valuable experience with public relations and marketing communications. He is also assisting in the selection and editing process for UCF’s international literary magazine, The Florida Review. After receiving his degree, he hopes to work in the field of communications while saving money for Graduate school.

Add a Comment

It's certainly a busy week in Orlando. Wednesday evening we are joining with several other organizations to sponsor the Ultimate Mixer. I'm looking forward to going as the location, CityArts Factory, is one of the newest art venues in the city. I understand there is a gallery downstairs and we'll be upstairs for our event. We have some great sponsors and partners for the event. You can check it out on the FPRA Orlando web site - http://www.fpra-orlando.org.

Of course, I have heard that not all our members will be at the Mixer ... it appears that we're competing with a little bar-b-que down the street.

Following an evening of vodka tasting and networking, we will meet again at 8:00 a.m. sharp on Thursday morning with a value-packed professional development program ... The Impact of Social Media. Check it out at http://www.fpra-orlando.org.

Add a Comment

Those of us who know Chris Gent are aware of his long time dedication to FPRA. He continues to serve on the local board where he works to keep the Orlando Web site current, develops program e-invitations and is always available to provide counsel to others.

The Orlando Sentinel profiled Chris in the Osceola section of its October 8th edition. Essentially, Chris has been volunteering in the community since he was a young tyke.

Click here to see article.

Add a Comment

The Orlando Area Chapter of FPRA has partnered for several years with other area organizations to put on a networking program that brings together professionals in all areas of communications - advertising, marketing and public relations. This year's Ultimate Mixer should be one to remember.

Scheduled for the evening of of Wednesday, October 25, the mixer is being held at the City Arts Factory. This is a new venue for the event and will add a special flavor to the evening. The facility is new to the downtown area so you'll definitely want to take this opportunity to check it out.

For more information and to register for the Ultimate Mixer - http://www.prsaorlando.org/events/

Add a Comment